The Praxisgemeinschaft Tiefenbrunnen is an established general practitioner practice in the Zurich area, providing comprehensive medical care and home visits. The clients discovered me through social media as an advertising agency. With the logo, I gave the practice an identity. The practice signage and printed materials I designed make it visible
ClientPraxisgemeinschaft TiefenbrunnenYear2017Linkpgt.ch
Door and window arches characterize the building of the Tiefenbrunnen Medical Practice. It was important to the client to make the architecture visible in the logo. The result is a logo with curved elements at the top and bottom. The initials “P” and “T” fill the symbolized window.
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The green tones have a calming effect and radiate confidence in medical expertise. They appear timeless and light. The color scheme, infused with design elements, permeates all communication media of the Tiefenbrunnen Medical Practice
The carrier plate for the signage is made of solid Plexiglas. The logo is accompanied by the practice’s name, and the tagline emphasizes the connection to the neighborhood. I had the opportunity to design the signage and coordinate its execution and installation.